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BEC初级真题第4辑精听:Test1-Part Four(1)

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Woman: ... and this morning, we welcome John Winterman, Managing Director of Turners, the sports company which manufactures golf and tennis equipment.

女:……今天上午,我们欢迎约翰·温特曼,特纳斯体育公司的董事总经理。特纳斯是一家生产高尔夫和网球设备的体育公司。

Man: Morning.

男:早上好。

Woman: So, John, you took charge of the company after a management buy-out. What made you and the other managers sure that it would be a successful move?

女:约翰,你在一次管理层收购后接管了公司。是什么让你和其他经理确信这个行动将会成功?

Man: Well, when we bought the business in nineteen ninety-seven, we knew there were financial problems to solve, including some hidden debts. But we felt the products themselves were really excellent, and a good basis from which to grow the company. And, although the brand image wasn't particularly well known, we felt it was possible to build on it.

男:我们1997年收购这家公司的时候,就知道有一些财务问题需要解决,包括一些隐性债务。但我们觉得产品本身真的很棒,是公司成长的良好基础。而且,虽然品牌形象不是特别出名,但我们觉得有可能以产品为基础来打造。

Woman: I see. I believe the previous owners weren't specialists in the field...

女:我明白了。我觉得以前的老板不是这方面的专家……

Man: That's right.., they were a large engineering group called AFT.

男:是的……他们是一个叫做AFT的大型工程集团。

Woman: Did that cause any difficulties?

女:那造成了什么困难吗?

Man: Yes. Although AFT used the same management systems as in its other -engineering - businesses, and these seemed to be working, the production system just wasn't right for a consumer goods company. Turners offers a wide range of products, and has a complex business mix as a result.

男:是的。虽然AFT在它的其他工程业务中使用了相同的管理系统,而且这些系统似乎在工作,但是这套生产系统并不适合消费品公司。特纳生产的产品种类多样,因此有复杂的业务组合。

Woman: I see. And how did their management system affect distribution?

女:我明白了。他们的管理系统如何影响配送?

重点单词   查看全部解释    
solve [sɔlv]

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v. 解决,解答

 
brand [brænd]

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n. 商标,牌子,烙印,标记
vt. 打烙印,

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previous ['pri:vjəs]

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adj. 在 ... 之前,先,前,以前的

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range [reindʒ]

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n. 范围,行列,射程,山脉,一系列
v. 排

 
distribution [.distri'bju:ʃən]

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n. 分发,分配,散布,分布

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affect [ə'fekt]

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vt. 影响,作用,感动

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director [di'rektə, dai'rektə]

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n. 董事,经理,主管,指导者,导演

 
complex ['kɔmpleks]

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adj. 复杂的,复合的,合成的
n. 复合体

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