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One of the many examples Kash used to explain the concept
其中Kash用来解释 社交化营销 概念的例子
of social marketing was the lack of organ donors in this country
就是美国在器官捐赠方面的不足
which kills 18 people every single day
每天因此有18人死亡
Earlier this month
本月早些时候
Facebook launched a tool to support organ donations
Facebook推出了一款支持器官捐赠的工具
something that stems directly from Kash's work
这是对Kash工作的直接应用
Kash, wherever you are here Kash
无论你今天坐在哪里
we are all grateful for your dedication
我们都十分感激你的贡献
So, it wasn't really that long ago
所以 也就在不久之前
when I was sitting where you are
我坐在你们现在的位置上
but the world has changed an awful lot
但是这个世界已经变化了很多
My section, section B
我所在的小组Section B
tried to have HBS's first online class
曾尝试进行HBS的第一次在线课程
We had to use an AOL chat room
我们用的是AOL的聊天室
and dial up service
和电话拨号上网服务
Your parents can explain to you later what dial-up service is
你们的父母可以向你们解释什么是拨号上网
We had to pass out a list of screen names because
我们得给每人发一张写有我们网名的列表
it was unthinkable to put your real name on the internet
因为那时在网上用真名是件让人难以想象的事
And it never worked
不过这完全不行
It kept crashing and kicking all of us off
一直断网 我们会被踢出聊天室
Because the world just wasn't set up
因为当时的世界
for 90 people to communicate at once online
还无法让90人同时在线交流
For a few brief moments
不过有几个瞬间
we glimpsed the future
我们仿佛看到了未来
a future where technology would power who we are
一个由于科技进步让我们
and connect us to our real colleagues
和现实生活中的同事 家人和朋友
our real family, our real friends
更好地联系在一起的未来
It used to be that in order to reach more people
在过去 如果想在一天内联系到
than you could talk to in a day
比你能当面交谈更多的人
you had to be rich and famous and powerful
你要么有钱 要么有名 要么有权
You had to be a celebrity, a politician, a CEO
你得是名人 政客 或者CEO
But that's not true today
但是今天不一样了
Now ordinary people have voice
现在普通人也可以获得话语权
