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Jeff Bezos founded Amazon in 1994.
杰夫·贝佐斯在1994年创立了亚马逊。
The tech behemoth is currently the most valuable company in the world this week.
这周，这家科技巨头是世界上最有价值的公司。
It has made him the richest man in modern history.
这让他成为现代史上最富有的人。
But Business Insider reports that the billionaire seems convinced that Amazon is doomed to die.
但据“Business Insider”报道，这位亿万富翁似乎确信亚马逊注定要消亡。
Bezos has talked about the firm's inevitable demise three times over the past five years.
贝佐斯在过去的五年里曾三次谈到该公司必然会倒闭。
The statements are strikingly unusual for a CEO of a major company.
对于一家大公司的CEO来说，这一言论是非同寻常的。
Senior executives are normally unflinchingly positive about their firm's prospects.
高管们通常十分看好他们公司的前景。
It's as if a fear of failure, and talking about that fear of failure, propels Bezos on.
似乎正是对失败的恐惧以及谈论这一失败的恐惧，才促使贝佐斯不断向前的。
译文属可可英语原创，未经允许，不得转载。
