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国际知名品牌英语简介(MP3+中英字幕) 第39期:亨氏

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听力原文:

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The H. J. Heinz Company, commonly known as Heinz, is an American-based food company. Its website says: “Throughout the world, Heinz is synonymous with ketchup. We sell 650 million bottles of Heinz ketchup every year and approximately two single-serve packets of ketchup for every man, woman and child on the planet.”The company is also known for its baked beans and soups and the "57 Varieties" slogan. The company was founded in Pittsburgh in 1869 by Henry John Heinz. His business ideals are still important to the company today. Its website states: “Heinz conducts business in an ethical manner, guided by the enduring principles of our founder and an unwavering commitment to integrity.” Everyone knows the slogans, “Beanz Meanz Heinz” and “If It Isn’t Heinz, It Isn’t Ketchup.”

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H·J·亨氏公司,人们通常也把它称作亨氏,亨氏是美国食品公司%J3mJ|%j8wM;t~)696。其官网称:“在全球,亨氏是番茄沙司的代名词9QDp26Lr8xkn|F=I。每年,我们会销售6亿5000万瓶沙司,这就意味着全球每人会拥有2瓶番茄沙司lD~uTufK%Z。该公司最有名的还有焗豆、汤以及著名的销售广告-“57变”O*]iwct.V;@OwxC(Yn。1869年,H. J. 亨氏在夏普斯堡建立了该企业uuM_P2eo#AtL+U3。他的商业理念对该公司的发展依然非常重要!54CW7s[jN@rlO。其官网称:“亨氏遵循道德价值,坚持创始人的商业原则,并不断致力于道德、诚实的发展i%SX.tB,ly]yhFN=.eI。”每个人都熟知这一广告语:“炖豆只有亨氏”、不亨氏,不番茄lsZP_tLh3iZ0.。”

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译文属可可英语原创,未经允许,不得转载yt]ZQGlqr=6Qs)

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重点单词   查看全部解释    
slogan ['sləugən]

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n. 标语,口号

 
discomfort [dis'kʌmfət]

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n. 不便之处,不适 vt. 使不适

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rival ['raivəl]

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n. 对手,同伴,竞争者
adj. 竞争的

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integrity [in'tegriti]

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n. 诚实,正直,完整,完善

 
lurk [lə:k]

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n. 潜伏,潜行 v. 潜藏,潜伏,埋伏

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approximately [ə'prɔksimitli]

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adv. 近似地,大约

 
synonymous [si'nɔniməs]

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adj. 同义的

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commitment [kə'mitmənt]

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n. 承诺,保证; 确定,实行

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planet ['plænit]

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n. 行星

 
ethical ['eθikəl]

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adj. 道德的,伦理的,民族的

 

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