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重点讲解：
1.come to mind想到
When they think of the term brand, generally an image or a symbol such as a logo, or a tagline come to mind.
当人们想到品牌这一词时，一般会在头脑中浮现出如徽标或者广告语一类的影像或是标记。
2.at some level在某种程度上
We enjoy imaginative experiences because at some level we don't distinguish them from real ones.
我们享受着想象的经历，因为在某种程度上，我们无法把它们和现实区分开来。
