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The Apple Watch will cater mostly to high-end consumers as well. With a starting price of $349, and only usable alongside an iPhone, it is unlikely to be a product with mass appeal. It is certainly a triumph of design: the tiny device contains sensors that measure the user’s pulse to help in fitness activities, and people can communicate by sending their heartbeat as a new sort of expressive message to other watch-wearers. But another world-beating product it probably is not.
苹果手表诞生的目的就是为了能够同时迎合普通消费群体和高端消费群体。349美刀的起价，并且需要与iPhone连接使用的它，可能不具备太多的大众吸引力。但是它依旧不失为一次成功的设计创新：小巧的设备装有一个可以测量使用者脉搏的传感器，可以帮助使用者完成健身活动，并且人们可以通过发送他们的心跳频率作为一种全新的情感表达方式，与另一位苹果手表的穿戴者进行交流与沟通。对于其他世界一流的产品而言，这一点在目前还是无法做到的。
